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Your privacy choices

The site counts everyone's visits itself, with no cookie and nothing that says who you are. With your OK, it also uses analytics and advertising tags, which set cookies and can follow you across sites. What each one does. You can change your mind at any time from "Your privacy choices" at the foot of every page.

Rooting Home

Legal

Disclosure

How the site makes money, and how each build and email says so.

Last updated Nov 3, 2026.

Three kinds of connection

Affiliate. The site earns a commission if you buy through a link, at no extra cost to you. A build with affiliate links says under its title: "This build has affiliate links. Rooting Home earns a commission if you buy through them, at no extra cost to you." Each such link says "Affiliate link" beside it.

Paid promotion. A brand or creator paid the site to feature something. The build says under its title who paid and for what, and each paid link says "Paid link" beside it. A paid build is also marked "Sponsored" in the list of builds and in the feed.

Unpaid promotion. No money, but a connection: a free product, early access, a trip, or a personal or business tie. The build says under its title what was given, and that the brand did not pay for the build or review it first.

A build with none of these says nothing. Every label is in plain words, the same size as the text, never only an icon, a hashtag, or something that shows on hover. The newsletter carries the same labels at the top of each part they apply to, and a newsletter that is wholly paid for says "Sponsored" in its subject.

Affiliate programmes

The site is not in any affiliate programme yet. When it joins one, it is listed here with the wording that programme requires.

Opinions

Reviews and opinions are the site's own. A brand never approves a build before it goes up, unless the build says otherwise.

Featuring someone's video is not an endorsement of the site by its creator, and the creator is not paid by the site, unless the build says so. If a featured video is itself a paid promotion, the creator turns on the platform's paid partnership label, and the build says so too.

How builds are made

Each build is written around one or more videos from YouTube or TikTok, shown in the platforms' own players. The page adds a summary, the useful parts written out, short credited quotes from other sources, and where to go next. Videos are never downloaded or re-hosted.

A question about any of this? Get in touch.